Carrefour launched its first "Innovation Forum"


Between 19 and 20 February, Carrefour Brazil launched its first "Innovation Forum" in São Paulo, bringing together Brazil's largest technology specialists, leaders and companies. Over two days, best practices and digital solutions were presented and discussed with a view to meeting the main needs of the retail sector. The event was in line with the company's global strategy – "Carrefour 2022" – a plan unveiled in January in which the digital transformation was revealed as one of the Group's mainstays for the next five years.

The programme included conferences chaired by ten innovation, digital transformation and entrepreneurship specialists, including Guga Stocco, a renowned specialist in digital platforms and creator of Banco Original, Gustavo Caetano, founder and CEO of Samba Tech, Eco Moliterno, Director of Creation in Latin America for Accenture Interactive, Sílvio Meira, scientist, teacher and software and innovation engineering entrepreneur and Michel Sciama, Head of Performance Products at Google.

The event was also attended by the Carrefour Group's largest technology partners, who provided an overview of current trends in the retail sector, as well as the services and new digital solutions available: Accenture, Cisco, Dielbold Nixdorf, Dimension Data, Intel and Oracle as well as MasterCard, Unilever and IBM.


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